Overcoming Obstacles in the Modern Age of Digital Advertising How to have effective, targeted, and trackable marketing campaigns
A few key takeaways -
Understand your ads effectiveness through analytics
Learn how New Privacy Laws can impact your campaign
Navigate on-line advertising options
DR. JILL NEALEY-MOORE, PhD | Chief Operations Officer, Humming Inc.
With a background in psychology, I strive to reduce stress and promote optimal functioning in individuals, communities, and organizations. In my work at Humming, I focus on creating environments and processes that allow people to be creative and authentic, valued for their unique contributions, work collaboratively, and to actualize their best selves. When individuals thrive, the companies they work for thrive. My background gives me a data-driven approach to helping people work together and fostering environments where team members can co-create and innovate toward products that change our world.
Finding ways to reduce work-related stress and give people more control over their businesses is an important part of keeping people healthy. Humming's mission to make advertising simple is especially important for small businesses, who often lack control and know-how over this essential part of their business. We take the stress out of advertising, giving individuals the tools to promote their businesses on their terms.
Since 2003, I've been a professor of psychology at the University of Puget Sound, teaching courses in health & medicine, research methods & statistics, neuroscience, and clinically-relevant topics. I helped start Humming in 2018, specifically to support our people, shape our culture, and foster development, and to use my skills in data science to help with product development.