The Public Relations Society of America found that 75% of journalists use media kits when researching stories — which means when a reporter covers your industry or your corner of Pierce County, they're already looking for a document you may not have built yet. A media kit (also called a press kit) is a curated package of materials that tells your business's story in a format journalists, investors, and partners can use immediately. Building one before you need it is one of the most cost-effective moves a
Golden Hour Life Coaching founder Gabriela Holt, PCC has been featured as a contributor on Tiny Buddha, one of the world's most widely read mindfulness and personal development platforms with millions of monthly readers. In her piece, "I Stopped Trying to Be Chosen and Finally Found Love," Gabriela shares her personal journey from performing for connection to choosing herself first — and how that inner work led to both love and a thriving coaching practice rooted in authentic self-worth. The article
Small business owners face organizational change every time they adopt new technology, restructure roles, merge teams, or pivot strategy. Change is not an abstract management concept; it directly affects employees, customers, cash flow, and culture. When handled poorly, it creates confusion and resistance. When handled well, it builds resilience and long-term growth.A Clear Starting Point: What Makes Change Work Define the reason for change before announcing it. Communicate early, often, and
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